Riyadh, Saudi Arabia — Hayat Mall, one of Al Andalus Property Company’s flagship destinations, has been honored with the Marketing Excellence Award in the Community Engagement and Impact category for its E-Gaming Initiative, during the Middle East and North Africa Shopping Centers Awards (MECSC) ceremony recently held in Dubai.

This recognition highlights Hayat Mall’s pioneering role in delivering innovative digital entertainment experiences tailored to youth and families. The E-Gaming event successfully fostered community interaction by creating a vibrant environment that combined entertainment, competition, and social connection — all within a safe and modern mall setting.

Al Andalus Property Company also participated in the conference as an official sponsor, reaffirming its commitment to developing distinctive experiences across its shopping centers and supporting initiatives that enhance the retail sector’s contribution to community engagement.

This achievement marks another milestone in Hayat Mall’s success story, further solidifying its position as a leading destination for entertainment and community-driven marketing experiences across the Kingdom.